A horse at full gallop

    Creative,
    engineered
    for performance.

    Most creative decisions
    are still a bet.

    HOPEGUESSGUTFEELINGHUNCHTASTEVIBESHOPEGUESSGUTFEELINGHUNCHTASTEVIBESHOPEGUESSGUTFEELINGHUNCHTASTEVIBESHOPEGUESSGUTFEELINGHUNCHTASTEVIBESHOPEGUESSGUTFEELINGHUNCHTASTEVIBESHOPEGUESSGUTFEELINGHUNCHTASTEVIBESHOPEGUESSGUTFEELINGHUNCHTASTEVIBESHOPEGUESSGUTFEELINGHUNCHTASTEVIBESHOPEGUESSGUTFEELINGHUNCHTASTEVIBES

    We built Octane to change that.

    Start with the evidence
    for your next creative test.

    Octane knows where to look.

    Octane
    Shows the sources available to your projectReading ad longevityReading customer objectionsReading post purchase hesitationReading what people ask before buyingReading what actually winsPattern found

    Scroll to see what it finds

    MetaMeta Ad Library40d live
    RedditReddit31 conversations
    TrustpilotTrustpilot18 reviews
    QuoraQuoraPurchase anxiety
    PerformanceYour Meta performance3.7x ROAS
    MetaAd creative
    • AG1🇬🇧 UK40d live
    • Hatch🇬🇧 UK7d live
    • Hydro Flask🇩🇪 DE4d live

    Ads from any brand, tracked daily

    A library of curated brands.

    Inspect captured Meta ads, observed patterns and how broad the sample is. Ad longevity does not establish performance.

    RedditCustomer conversations
    • r/fitnessu/mkrun

      How do I know this actually works?

    • r/runningu/2slowclub

      I cannot justify the price without proof.

    • r/wearablesu/ana_p

      Has anyone actually tried this?

    Your niche and brand, read every week

    Customer conversations, with sources.

    Review collected conversations with their dates and supporting text. Availability depends on collection status.

    TrustpilotReviews
    • Dana R.

      I almost did not buy because I could not tell if it would work.

    • Marc T.

      I was not sure it would work for someone like me.

    Reviews of you and your category

    What buyers love and doubt.

    Reviews are read for the praise and hesitation that shape your next ad.

    QuoraQuestions asked
    • Is it actually worth the money?
    • Does it really work?
    • How long before it does anything?

    The questions asked before buying

    What your buyers want answered.

    Questions in your niche, grouped into themes your ads can answer.

    PerformanceYour Meta performance
    CreativeROASCTRCPA
    Creative AWinner3.7x2.84%$31.20
    Creative B2.1x1.62%$48.90
    Creative C1.4x1.05%$67.40

    Connected to your ad account

    Your own results, connected.

    Connect Meta or confirm a CSV measurement contract to compare your own creative results.

    Hypothesis

    Every insight becomes a hypothesis.
    Then a finished ad.

    01Octane reads
    • Meta
      Meta Ad LibraryCaptured ads from monitored advertisers
    • Reddit
      RedditCollected discussions with source dates
    • Trustpilot
      TrustpilotReviews and recurring hesitations
    • Performance
      Your Meta accountYour own results, what already performs
    02Octane builds

    Multiple variations to test, as many as you need

    03You finish it your way
    • Creative editorEdit copy and supported layers
    • One click resizeEvery format, one click
    • Motion studioQuick motion edits

    Not another idea.The reason to make it.

    01

    It reads the evidence

    Review available signals with their source, freshness and limitations.

    1. 01
      Lead with the objection, not the featureObserved competitor pattern
    2. 02
      Put proof in the first lineCustomer language
    3. 03
      Test the shorter offer frameNew in market
    02

    It writes the test

    Save the hypothesis, metric and success threshold. Link the creative you choose to test.

    OCT-0148Iteration 1 · Planned
    Metric
    Cost per purchase, lower is better
    Success
    The threshold you set against control
    Guardrails
    Frequency, click-through rate, CPM
    Contract
    One account, one currency, one window
    03

    You get a decision you can defend

    Compare mapped control and treatment results against your threshold and guardrails. You make the decision.

    Treatment vs control, % betterReady to decide
    D1D2D3D4D5D6D7D8D9-6%0%6%12%18%Win threshold

    Worked example. Real readbacks require comparable account data and a completed measurement window.

    Built for the peoplewho answer for the results.

    Running paid social yourself

    The operator

    Stop briefing from instinct. Every campaign starts from evidence you can point at.

    Up to 3 brands
    Creative and performance, together

    The in-house team

    One place where research, the decision and the creative stay attached to each other.

    Up to 10 brands, 5 seats
    Many clients, one standard

    The agency

    Show a client why the work exists, and what the last test taught you about their market.

    Up to 25 clients, 15 seats

    Plans include research and creative tools within their stated limits. Sources depend on availability and your connected data. You choose what to test.

    Creative tools, built in.Data-backed ads, launched faster.

    Edit, resize and animate the same ad in one complete workflow, from data to launch. Nothing to export, nothing to rebuild.

    Creative was never the problem.
    Guessing was.

    Stop briefing from instinct. Start building from evidence, faster.

    A vintage adman holding the Octane tin: creative intelligence, ad analysis, edit assets
    Request access